Chuck Korson was one of the first small business owners we connected with when we first moved to Traverse City about a decade ago. In those days we spent a lot of time hanging out in his former coffee shop, BLK MRKT, learning about both coffee and tea, and dreaming of starting our own small business one day. So when Chuck asked us to redesign the packaging for his latest coffee venture, Fortunate Coffee Co., we were pumped! His sustainable and thoughtful approach to coffee and business continue to inspire us.

Fortunate takes away the guesswork — sourcing and roasting the very best beans, and giving you the know-how to brew it — so that no matter how you take your coffee, it’s going to be good.